In 2022, Newcastle are evolving into a recognisably modern outfit under the tutelage of Eddie Howe, supported by other appointments like Dan Ashworth and Darren Eales.
Ashworth appears to have demonstrated the scope of his impressive book of contacts today, having invited cycling supremo Sir Dave Brailsford to give an inspirational talk to the squad.
What we know:
- Brailsford was key to British cycling's meteoric rise, resulting in 8 Gold medals, 2 silver medals and 2 bronze medals at the London 2012 Olympics
- He was the first to adopt the 'marginal gains' philosophy: the theory that small yet significant improvements can lead to monumental results
- He is a long-time friend of Director Ashworth and contributes to enabling elite sporting performance across a range of sports, including rugby, football, Formula 1 and sailing
- This article provides more depth into Brailsford's philosophy